Rohit Bhargava on the Social Capitalist: Can You Become More Likeable?

Ever have the sneaking suspicion that no matter how hard you work, you could be passed over for a promotion or new opportunity for someone who’s not smarter or more talented, but simply more likeable?

On Thursday Oct 11, 12pm ET, marketing expert and author Rohit Bhargava will confirm those fears but also offer actionable solutions as our guest on the Social Capitalist, with host Sara Grace. He’ll be talking about his book Likeonomics, which tells us that nothing is more important to your success, and the success of your company, than the simple metric of likeability.

You’ll learn:

  • The qualities that underlie likeability, and how to develop them and broadcast them to others
  • Why companies that celebrate unabashed honesty, extreme simplicity, and basic humanity in their employees see incredible ROI
  • How to inspire those values in your own workplace with your own colleagues, no matter what’s happening up top

Rohit is a member of the Global Strategy & Planning Group at Ogilvy. His first book was the bestselling Personality Not Included, and he is a leading voice on how to bring humanity back to business through social media and storytelling. His writing and ideas have been featured in media globally including Fast Company, Inc, PRWeek (UK), MarketingChina, and The New York Times. He teaches marketing at Georgetown University and a keynote speaker at business events like the World Communication Forum in Davos and TEDx.

We look forward to seeing you on the call! Click here to register.

Transcript and MP3 will be distributed the week following to everyone who signs up.

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