You’re in Permanent Beta, So Let Your Network Help

In a recent NPR interview with LinkedIn founder Reid Hoffman about his new book, The Start-Up of You, he makes this great point about personal branding:

We are in a “permanent beta…you’re always investing in yourself. You’re always adapting. You’re not a finished product.”

He also suggests that your network plays a vital role in helping you keep current. He advises, “go out to lunch with different folks, go out to lunch with people from other departments, from other companies, and explicitly address questions like: How do you see the industry changing? What do you think is happening? How do you do your job effectively? Is there anything I should learn from that in terms of how do I do my job effectively? That’s how you adapt to the future, and you stay current.” (We recommend a similar approach in all three myGreenlight courses, but especially Course III: The Learning Action Plan.)

Throughout the article, Hoffman talks about the impact that the people that he worked with years ago (he calls them “the PayPal crew”) have had on each other’s careers. He even goes on to state that he believes that his network is part of the reason for his success.

“I think the really key thing is to realize that relationships are like alliances,” Hoffman says.

I couldn’t have said it better myself.

Do you make a conscious effort to cultivate new learning from your peers? If not, how do you stay ahead of the curve?

Ritu Walia is myGreenlight’s Member Coordinator.

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>