That Was Qwik

At the risk of seeming obsessed with what is going on over at Netflix, I would be remiss not to address the latest developments over there.

Thanks to them for making my blog topic choices so easy.

I would have to agree that when your stock price chart looks like this, a little strategy rethink is definitely in order.

When every single news story about your new strategy questions the sanity of your leadership.  When customers are leaving by the boatload.  When SNL does a skit about you.  These are all signs that maybe, just maybe, you are headed in the wrong direction.

So Qwikster is gone.  Netflix gave the big “nevermind” announcement.

They are back to one site, one queue.  They probably have a BIG recycling bin with all of those Qwikster envelopes that will never convey DVDs to the masses.

What do you think?  Right call?

Comments (1)

  1. Pingback: myGreenlight Blog Roundup « Keith Ferrazzi

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